Dacia Named Principal Partner Of England RL

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13 June 2018

Dacia will be the principal partner of England Rugby League ahead of this year’s Denver test and International Series against the New Zealand Kiwis and will adorn the front of England shirts for the next four years.

The four-year deal includes England Men’s, Knights, Academy, Youth, Women and Wheelchair teams until the end of 2021, including the next Rugby League World Cup staged in England.

The car brand has been involved with rugby league since 2016, as the official car partner of the Rugby Football League and title sponsors of the Dacia Magic Weekend and Dacia World Club Series.

The Dacia brand is all about community and through its Rugby Football League partnership, Dacia has supported all levels of the game, by providing grassroots clubs with training sessions with professional coaches and players from the Betfred Super League as part of the Dacia #FlairPlay Awards.

Interim Rugby Football League chief executive, Ralph Rimmer, said, “After the success of reaching a World Cup final in 2017, this year is hugely important for England Rugby League as we take a Test match to North America for the first time in 18 years and face New Zealand in a three-match Autumn International Series.

“Dacia have been fantastic supporters of rugby league throughout their time involved with the sport, from grassroots level to Betfred Super League and their commitment is shown through the extension of their partnership to include all levels of England Rugby League.

“We have been working closely

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