Widnes Vikings

  • CEX Widnes Benefits From Vikings Sponsorship

    The franchise owner of Widnes Vikings' sponsor CEX Widnes has spoken of the vast benefits his business has enjoyed since deciding to invest in the club. Martin Hawthorne has been impressed by the local community's engagement with the Vikings and has been eager to make the most of the marketing potential. Hawthorne said: "The first thing I did before we opened the store was to walk around Albert Road and ask the public 'what does Widnes mean to you?’ "Most of the time they were coming back wit...

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  • Vikings Director Snedden Ups His Stake

    The Widnes Vikings have announced that director Roddy Snedden has increased his stake in the club after joining the board six months ago and being impressed by the work going on behind the scenes. The news comes after it was announced that head coach Dennis Betts has signed a two-year contract extension and Snedden says that the efforts being made both on and off the field at the Vikings convinced him that it was the right time to invest more. "Since becoming a director at Widnes Vikings, it ha...

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  • Vikings Appoint New Director Of Communications

    Ian Cheveau has been appointed head of communications at Widnes Vikings and the 32-year-old will join the club after finishing his role as publications editor at the Rugby League World Cup 2013. Cheveau worked within the club as a media student before becoming a news reporter and rugby league correspondent for the weekly, regional and national press and he has also held senior communication positions, with his last role being for a multi-million pound government contract. Widnes Vikings chief...

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  • Vikings CEO Becomes Part-Owner

    James Rule, the Widnes Vikings chief executive, has become part-owner of the club and will now join the board of directors. Rule took over much of the day-to-day running of the club from Steve O’Connor in September 2012. He now becomes a major stakeholder alongside Matt Beech, Brian O’Connor, Steve O’Connor and Roddy Sneddan.and is delighted to have become part-owner of a club that he believes has a bright future. "When Steve proposed me taking an ownership stake, I didn't hesitate. I be...

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  • Widnes Sign Deal With Water Company

    Widnes Vikings have agreed a partnership with bottled water manufacturer Alder Spring.  Alder, which is based in the Cheshire town, becomes the official water supplier to all three of the Vikings’ representative teams. In addition, the company has become a player sponsor of scrum-half Grant Gore.  Sharon Morphet, general manager at Alder Spring, says: "We are delighted to be an official sponsor of the Vikings and are really looking forward to working alongside them for the rest of the season...

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  • Widnes Promote Dave Rolt To Head Of Commercial

    Widnes Vikings have reacted to the departure of Michelle Holmes by promoting Dave Rolt to the role of head of commercial. Rolt has been a key stakeholder of the club over many years, where he has supported and filled a number of crucial operational posts, most recently commercial partnerships manager. Following the departure of Holmes from the role, Rolt will take up the post with immediate effect. Widnes CEO James Rule said: "Dave has fabulous connections throughout the sporting and business co...

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  • Hattons Become Vikings Legal Partner

    Hattons Solicitors have announced a new sponsorship deal with Widnes Vikings, which will see them become the clubs Official Legal Partner for the 2012 Super League season. The Hattons logo will appear on the sleeve of the Vikings’ new playing and replica shirts and the company will also be the individual player sponsors for new signing Shaun Briscoe. Hattons Solicitors have strong roots within Rugby League working within the amateur Rugby League game by sponsoring the National Conference Leagu...

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  • Beech Becomes First New Director In Vikings Reshuffle

    ... something back into the community that one comes from is a principle that I'm passionate about. Having grown up in Runcorn and spending a large part of my working life in Widnes, I'm delighted to be able to help with the continuing development of the Widnes Vikings,” he said. “Success will be measured most by the results on the pitch but the club is a bigger part of the local community than that. “No question, these are tough economic times, but we're lucky to have a club and a team on th...

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  • Beech Optimistic As Maltacourt Sponsors Vikings

    Matt Beech, who was recently appointed as a director at Widnes Vikings, has revealed that he expects the Cheshire club to have a sustainable future after seeing how it operates first hand and his firm Maltacourt has become the club's main partner for 2014. The global logistics company has sponsored the Vikings to some extent for a number of years and had its colours incorporated into the club's away shirt this season as part of an innovative agreement but it will now have its logo displayed...

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  • Widnes Vikings Team Up With Health Services

    Widnes Vikings have announced a ground-breaking new partnership deal with the NHS for the upcoming 2018 Betfred Super League season. The landmark partnership will see the Vikings champion a new campaign called ‘Beat The Scrum’ to raise awareness of leading healthier lifestyles and making the right choices when accessing NHS services. Through providing a mix of digital promotion, PR campaigns, stadium advertising, as well as appearing on the front of the Vikings 2018 playing shirts, the Beat...

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