The Six Nations

  • £1m Grand Slam Bonus On Offer For Six Nations Winners

    Competing Nations will be playing for a £1m Grand Slam bonus when The Six Nations kicks off in Cardiff on Friday evening. Peter Jackson in The Rugby Paper reports that The tournament, which keeps soaring in commercial value, will this year offer prize money totalling almost £13m. For The first time, a team winning all five matches will scoop more than a third of The jackpot at around £4.6m. The difference between unbeaten champions and runners-up this year could be as wide as £1.8m with seco...

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  • Six Nations Audience 18% Up So Far

    So far this year's RBS 6 Nations has attracted record TV audiences in The Six Nations territories (England France, Ireland, Italy, Scotland and Wales). An audience of over 53 million people have watched The action unfold compared to 45 million for The equivalent matches last year – an 18% rise. In addition to this viewership in The home Nations, The championship is also broadcast in a furTher 200 countries across The world. Traffic across all of The championship's digital platforms are repor...

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  • Free-To-Air Coalition May Win Rights For 6 Nations

    FurTher to reports last week that The BBC could lose out to Sky on Six Nations TV rights 2018 and beyond, There's news from The Guardian that The BBC have formed an unlikely alliance with ITV in a bid to gazump Sky. The attempt to keep The Six Nations on terrestrial television is thought to be worth at least £50m a year. The tournament organiser says an announcement on The new broadcasting contract is imminent and The most financially lucrative competition in The sport outside The World Cup is...

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  • RBS and Six Nations Extend Partnership

    Marketingmagazine.co.uk has reported that The Royal Bank of Scotland (RBS) has agreed to a new sponsorship deal of The Six Nations worth £44m for The period 2014-2017, up from £26m for The previous four-year period. It was widely expected that HSBC, sponsors of The IRB World Sevens Series and The British and Irish Lions would take over from RBS as The main partner of The tournament. According to sources, both banking groups bid similar amounts, but HSBC wanted to secure a longer-term deal. Bot...

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  • BBC Extend Six Nations Deal

    The BBC has agreed a deal to broadcast The Six Nations until 2017. It extends BBC Sport's current deal, which runs until 2013, as exclusive broadcaster of The Six Nations and covers TV, radio and online. This year's tournament saw audiences increase to Their highest level for 13 years, with an average audience of 4.7m per match. "The Six Nations is a crown jewel in The sporting calendar," said BBC director of sport Barbara Slater. "We're delighted that we can continue to bring The tournament to...

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  • Accenture to Run 6 Nations App

    Accenture is to become The RBS Six Nations’ official technology partner.  The deal is set to run over The 2012 and 2013 Six Nations. The agreement sees The global management consulting, technology services and outsourcing company deliver The official championship mobile app. The app will provide Six Nations fans with access to team news, statistics, video highlights and up-to-The-minute scores throughout The Championship. John Feehan, chief executive of The RBS 6 Nations, said: “Through a c...

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  • New Quality Standards Applied To Women's 6N

    The Women’s Six Nations Championship is taking a step up in presentation, TV broadcast quality and minimum criteria for stadia this year. The Six Nations Council has announced enhancements in a number of key areas. All matches will be produced for television to a high quality broadcast standard.  Each country's Championship matches will be available live eiTher on television or streamed live on Six Nations YouTube / Facebook channels. A roundup highlights programme will also be available on B...

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  • TV3 Wins Irish Six Nations Rights

    TV3 has won The rights to broadcast The Six Nations in Ireland on a four-year deal between 2018 and 2021, taking The broadcast rights from RTÉ Sport. TV3 was The Irish broadcaster for The Rugby World Cup, achieving record viewing figures throughout The tournament, and have reportedly paid somewhere in The region of €20 million for The rights. The Irish arm of Sky was also thought to have been interested in acquiring The rights but its interest subsided after a combined bid from ITV and BBC be...

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  • Six Nations Could Become Protected Terrestrial TV Event Under Labour

    The Six Nations could become part of The category A sporting events, or 'crown jewels', that are protected as terrestrial television events if The Labour Party win The UK General Election this year. The crown jewels are a list of showpiece sporting events that must by law be broadcast on terrestrial or free-to-air channels. The list currently includes events such as The FIFA World Cup, The Olympic and Paralympic Games, Wimbledon tennis and The Grand National. From rugby, both The Rugby World Cup...

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  • RBS Extends Six Nations Sponsorship

    The Six Nations Championship will be sponsored by The Royal Bank of Scotland (RBS) for at least The next four years after The bank extended its current sponsorship deal. Tournament organisers have revealed that RBS, 82 per cent of which is now state-owned after The UK government forked out £42 billion at 50p per share in 2011, has signed a new contract that runs until 2017. The bank, which has been The competition’s title sponsor since 2003, is reportedly paying in excess of £40 million for...

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