Ingenious Media

  • brandRapport Announce Change Of Ownership

    ... removed stepped down at the end of last season), and Allianz and their sponsorship of Saracens. The company, which has offices in London, Hong Kong and Singapore, said its senior management have completed a buy out of the business from previous owners Ingenious Media. As part of the company revamp, brandRapport has also developed a new Brand Planning & Insight model, widened its Digital & Social Media offering, expanded both its Communications & Events teams and set up a ‘Social S...

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  • Colleagues Mourn Sponsorship Expert Andy Kenny

    ... various guises, and was regarded as one of the “real stars” of the sports marketing industry, according to a former colleague. In July 2014, the senior management of BrandRapport, including Kenny, completed the buyout of the firm from previous owner Ingenious Media. The agency was subsequently acquired by CAA in December 2015, at which point Kenny assumed the title of head of the renamed operation. Kenny and his 25-person team moved into CAA’s London office where they have been working wi...

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  • RFL extend IMG contract

    The Rugby Football League has extended its existing contract with IMG Media, its exclusive worldwide Media agency. The deal covers all Media rights including TV, radio, DVD, IN-flight, ship-at-sea and new Media. IMG Media will assist the RFL with the domestic negotiations of new broadcast contracts and Media-related opportunities. In addition IMG Media has committed to increase international distribution and exposure of British Rugby League. IMG Media will distribute all Super League, Challenge...

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  • Sale Sack Social Media Manager

    The danger of expressing your personal thoughts about your job on social Media has been clearly demonstrated by Sale Sharks' Social Media Manager, Holleh Nowrouz. The Daily Telegraph has reported that Sale Sharks have sacked the social Media executive who branded a section of the club's supporters as "absolute f***wits" on her Facebook page. Holleh Nowrouz was dismissed by Sharks chief executive Steve Diamond following a "stringent disciplinary review" after her comments, which were posted i...

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  • Case Study: IRFU Social Media In February

    The social Media activity of the IRFU in February has been analysed against other Irish sporting bodies by social Media agency, Sportego. The GAA (Gaelic sports association) produced over one thousand social Media posts during the month with Irish Rugby following in frequency on 611 (more than 20 per day on average). The key figures studied are growth per month, amplification rates and engagements. 1.35m followers for Irish Rugby represented a 1.9% increase on the previous month. Amplification (...

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  • Quins Hire new Media and PR Manager

    Imogen Gaunt has been appointed as the new Media and pr manager at Harlequins. Gaunt joins from the London Broncos rugby league club where she was marketing and communications manager. She has also previously worked for the Lawn Tennis Association (LTA) and the England and Wales Cricket Board (ECB). She will start August 22 joining Callum Sheppard, the club’s Media and pr executive , in its Communications Department for the start of the news season....

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  • Virgin Media And Premier Sports Row Continues

    Negotiations between Virgin Media and Premier Sports have reportedly broken down, meaning thousands of rugby league fans could miss out on watching the Rugby League World Cup 2013 on television. Virgin Media’s advertising for the tournament is geared towards fans watching 7 out of the 28 games on BBC and listening to the rest on BBC radio. Premier Sports will be showing every match to its viewers. However, whilst the channel is available on the SKY platform and can be purchased for the durati...

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  • B4 Capital To Distribute Italian Rugby Rights

    Media agency B4 Capital has agreed a deal with the Federazione Italiana Rugby (FIR) to distribute the Italy national team's global Media rights. The exclusive deal with the governing body will run for four years until 2019. FIR president Alfredo Gavazi said the deal had guaranteed a "significant return" for the organisation, adding that B4 Capital had successfully fought off competition from two other agencies. B4 Capital already have a sporting presence in Italy, holding the Media rights to the...

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  • Wigan And Cas Make Comms And Media Appointments

    Wigan Warriors and Castleford Tigers have appointed a new communications executive and Media and marketing manager respectively during the course of the past week. Tim Fisher has become Wigan's new communications executive, having worked for the club in various capacities over the past decade. A qualified journalist, he will look after Media liaison for the club, whilst also overseeing the matchday programme, social Media and content production for the official website. Warriors' marketing dir...

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  • Do You Have A Social Media Policy?

    Marketing executive at the web services and software company Sotic, Joe Lamb, discusses the ever-changing world of social Media and how important it is for clubs and organisations in all sports to have a clear stance and policy on the issue. With social Media now driving the way sport is consumed all around the world, it is important that clubs, organisations and governing bodies make their representatives aware of their personal responsibilities. There have been a number of instances over the p...

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