Essentially

  • Chime Communications Establishes 'Essentially France'

    Chime Communications PLC and Essentially Group Limited (Essentially) have announced the acquisition of 85 per cent of the share capital of Essentially France. Essentially France was established by Chime, specifically to acquire the Rugby player agency businesses of Pascal Forni, Miguel Fernandez, Laurent Laffitte and Nigel Geany (the 'founders'). France is the largest player management market in world Rugby and Essentially France is now the leading Rugby player agency in France. The new business...

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  • RFL Extends Partnership With Sponsorship Agency Essentially

    The Rugby Football League has signed a new three-year partnership with sponsorship agency Essentially. The agency’s partnership with the RFL has been extended after the two worked closely during a highly productive initial 18-month period, which saw marquee brands such as Singha Beer, Specsavers, Go Daddy and Gatorade become associated with Rugby League World Cup 2013. The partnership has also benefitted the domestic game in England already, with a host of new brands becoming involved in the s...

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  • Essentially Merges With ABC Sports Management

    CSM Sport & Entertainment has completed the acquisition of ABC Sports Management, one of the UK's top athlete representation firms which represents some of the biggest names in global rugby. ABC Sports Management will merge with CSM's Essentially with immediate effect and the acquisition is part of the focus on growing the global athlete management division at CSM, which also owns sports marketing consultancy Fast Track, branding specialists ICON, global hospitality experts iLUKA and motorsp...

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  • RFL Tasks Essentially With Finding Gillette Replacement

    The Rugby Football League (RFL) has signed up Essentially as its exclusive global commercial agency and its first task is to find a replacement main sponsor for the England team. Gillette is pulling out of its sponsorship of the side after 12 consecutive seasons as the principal partner and Essentially, which is part of CSM Sport & Entertainment, has been tasked with finding a suitable replacement. Essentially and the RFL have been working together already in recent years but the latest agre...

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  • Memorabilia Market

    Essentially Memorability together with Absolute Authentic, the market leaders in fully authenticated, autographed sports memorabilia, have designed and produced a unique range of products to create a new revenue stream at no risk and very little effort to the club. A division of the sports management and marketing group Essentially, they provide a full memorabilia service to a number of Guinness Premiership and Magners League clubs. They work closely with the clubs to capture the most outstandin...

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  • SRU Signs Up Essentially Group

    The Scottish Rugby Union (SRU) has turned to sports marketing agency Essentially Group in order to source and negotiate sponsorship deals and other partnerships. The organisation is part of CSM Sport and Entertainment (CSM), which is the sports and entertainment division of Chime Communications plc, and will now act exclusively as the governing body’s only global commercial agency. Among the firm’s main tasks will be identifying a title sponsor for Scotland’s autumn internationals for next...

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  • Celerity Group Acquires JPA Worldwide

    ... We are pleased to welcome Justin not just to the company, but also to the Celerity Board of Directors.” In addition to the acquisition of JPA, Celerity has also announced the appointment of John Byfield as chairman. Previously executive chairman of Essentially Group until the company was sold in 2009. “I worked with Allan Reeves at Essentially before he established Celerity, and we share a common goal,” Byfield commented. “We are both driven to build a company that offers the best quali...

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  • Top Marque Join Forces With James Grant

    ... double Six Nations winning England captain Dylan Hartley. This merger boosts the combined rugby client roster to include players in every country and every major league in the world, making the division one of the largest global rugby agencies (along with Essentially and Esportif). Shaun, Jono and Daren will join James Grant’s existing UK sports division senior management team which consists of Mick McGuire (executive chairman, Sports UK), Mike Wallwork (global sports managing director), Derw...

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  • CSM Appoint Zak Brown As CEO

    ... relationships. CSM is a market leading rugby agency, having worked across major properties including the Heineken Cup, British and Irish Lions tours, HSBC Sevens World Series, RBS 6 Nations, Super League and every Rugby World Cup since 1995.  Through Essentially, they represent players across all global rugby territories; 82 of which will be lining up to play in the Rugby World Cup this year. Essentially also work with Unilever brand Dove Men+Care in their sponsorship of all home unions, heal...

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  • Essentially Gains Recognition In Increasingly Competitive Agency Industry

    ... has been recognised for its work with one of the sport's biggest stars at the latest BT Sport Industry. The BT Sport Industry Award for Best Management of a Sportsperson was only created last year and a rugby player had never been nominated before, so Essentially's victory for its work with Leigh Halfpenny – ahead of the likes of Alastair Cook's, James Anderson's and Carl Froch's management companies – is something of a coup. After going through a steering process involving 50 key industry...

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