BT Sport

  • Rugby Winners At BT Sport Industry Awards

    The most creative, innovative and commercially successful work from the UK Sport industry over the last year was rewarded at the BT Sport Industry Awards last week. 1,750 industry peers, media and celebrities were in attendance, with awards in rugby going to Aviva for their sponsorship of the English Premiership, Essentially for their management of Wales and Lions star Leigh Halfpenny and HSBC for their backing of the British and Irish Lions, while Brian O’Driscoll was given an Outstanding Con...

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  • RFU Awarded £12.6M By Sport England

    England Rugby has been awarded £12.6 million Sport England funding to help grow rugby participation across the country. Sport England acknowledged the RFU’s successful CBRE All Schools programme which has, to date, worked with 500 state schools without a tradition of playing rugby and in areas with highly-diverse communities. Through the Sport England investment the RFU will also create more opportunities to play informal, social and non-contact touch rugby as well as more chances to play rug...

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  • Premiership Final Viewing Figures Hit Five-Year High

    ... year’s Premiership final achieved the best television viewing figures since 2010 with a peak audience of just short of 300,000. The top flight finale on Saturday May 30, which saw Saracens beat Bath 28-16, was watched by a high of 297,000 viewers live on BT Sport and then by an average of 338,000 people on the ITV highlights programme. The total live viewing figures for Premiership rugby in the 2014/15 season amount to over 8.9 million, which is up six per cent on last season. That comes afte...

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  • BT Sport Sponsors Scottish Sides

    BT Sport has struck a deal with the Scottish Rugby Union that will see it sponsor both of the Scottish RaboDirect PRO12 sides for the next four years. The agreement has added significance as Sky now has the rights to screen RaboDirect PRO12 matches, as well as the Heineken Cup, and BT Sport was recently on the wrong end of an Ofcom ruling that said Sky did not have to show its new rival’s adverts. BT Sport will now have a presence on the front of the Edinburgh and Glasgow shirts and around the...

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  • Steele Announced as New Head of Youth Sports Trust

    The Youth Sport Trust have announced that former Rugby Football Union boss, John Steele will become its new chief executive from the 6th of February. Steele commented: “It is an absolute privilege to be appointed chief executive of the Youth Sport Trust.  I have often looked on with admiration at the work of the Youth Sport Trust and a large part of my motivation for joining the organisation is it's exceptional record of delivery and expertise. “In this, the Olympic and Paralympic year, we...

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  • Pirates Must Become Sustainable

    Cornish Pirates chief executive Josh Lewsey says they must rely less on money from owner Dicky Evans, according to an interview with BBC Sport. The ex-England star, who was appointed last month, says the club will invest in off-field infrastructure. "By making the experience here more enjoyable people will want to come down here and watch, then we'll reduce that burden," he told BBC South West Sport. "That's the challenge we have in terms of making the club sustainable over a long period of time...

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  • Nottingham Rugby Face New Financial Crisis

    Nottingham Rugby need £250,000 to keep them in business for the rest of this season and build for the next campaign, according to BBC Sport. The Green & Whites have been plagued by financial difficulties in their recent past and the problems have resurfaced despite a fine season on the pitch. Nottingham will finish the regular Championship season in second and could yet win promotion via the play-offs. But chairman Alistair Bow said: “Our owners can no longer meet the current financial de...

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  • RFL Sees Sport England Funding Cut

    Sport England has revealed that the Rugby Football League is once again to have its funding cut after failing to meet participation targets. Rugby league is one of four Sports, along with swimming, gymnastics and equestrianism, to be hit by the £1.53 million funding reduction but Sport England says that the money will now go towards other projects in those same Sports rather than going directly to governing bodies like the RFL. Sport England cut funding to rugby league by as much as £10.1 mill...

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  • BT Sports Weekly Rugby Tonight Broadcast On FB & Twitter

    BT Sport is to stream a regular 20-minute taster of its rugby union magazine show Rugby Tonight for free on social media platforms Facebook and Twitter providing potential subscribers an opportunity to sample the show. The weekly hour-long show will be shown on BT Sport channels, starting last night (Wednesday 30th) from 8.00pm to 9.00pm, and the first quarter on BT Sport Rugby’s Facebook (1,239 followers) and Twitter (98,900) feeds. The first part of the programme will focus on questions and...

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  • BT Sport Extends Sunset and Vine Production Deal

    BT Sport has awarded a two-year contract extension to Sunset+Vine independent Sports production company, which will see it develop the broadcaster’s live football and rugby coverage until the end of the 2018 season. The contract, initiated in 2013, will see the UK-based company produce BT Sport’s coverage of the Aviva Premiership, European Champions Cup, European Challenge Cup and Rugby 7’s and relevant support programming as well as major football output.  Simon Green, head of BT Sport,...

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